“What did you do during the time of COVID?” is a question that may be asked us for generations. I’m proud to say that I leveled up my marketing skills by joining the Acadium Accelerator program.
This 4 month program included 6 hours a week of live instruction, one-on-one job coaching, assignments and readings about multiple marketing channels, experience using a variety tech, and most importantly, two 90-day apprenticeships to get hands on experience in marketing.
This training made my 4-year bachelor degree look like an ancient artifact that, as Indiana Jones would say, “belongs in a museum” (and nowhere near my resume).
Explore some of my projects below.
My Projects
Google Analytics
Knowing how to use Google Analytics is essential is just about any area of marketing. Check out how I aced the Google Analytics assignment prior to getting certified through Google.
One-Page Digital Marketing Plan
In Acadium we learned about all the marketing channels and were challenged to put together a one-page marketing plan for any business. View my plan for a wellness coach.
OKR’s & KPI’s
Understanding how to write OKR’s and KPI’s is essential to any organization. I was lucky in that I use them in personal life as you can see me teaching to my classmates here.
Persona Development
Every effective marketing plan includes a detailed understanding of the human you are trying to connect to. I bring curiosity and solid research skills to persona creation.
View Projects